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How to design packaging that sells

How to design packaging that sells

How to design packaging that sells

Packaging design is one of the most important aspects of branding and marketing for small businesses and start-ups.

Mike Clark

Dec 8, 2023

Reimagining The Liberty Tree Mall Logo

If you are from the north shore of Massachusetts, chances are you have heard of the Liberty Tree Mall located in Danvers. It is a mall...

Mike Clark

Nov 30, 2023

Promotional image for #burnbostonburn , book cover design and layout.

The story of the largest true crime arson case in America's history. A conspiracy of nine men, including 3 Boston cops and a Boston firefighter who set the city ablaze in the 1980s. Told from the unique perspective of ATF agent, Wayne Miller, who lived the case for 3 years.

#bookcoverdesign #waynemiller #bostonstories #graphicdesign #bookpromo #arsoncase #bostonhistory #bostonbooks #boston

Promotional image for #burnbostonburn , book cover design and layout.

The story of the largest true crime arson case in America's history. A conspiracy of nine men, including 3 Boston cops and a Boston firefighter who set the city ablaze in the 1980s. Told from the unique perspective of ATF agent, Wayne Miller, who lived the case for 3 years.

#bookcoverdesign #waynemiller #bostonstories #graphicdesign #bookpromo #arsoncase #bostonhistory #bostonbooks #boston

Box art and packaging design.

#procreateart #digitalart #packagingdesign #brandidentity #graphicdesign #packagingideas #illustrationartists

Box art and packaging design.

#procreateart #digitalart #packagingdesign #brandidentity #graphicdesign #packagingideas #illustrationartists

Sticker set for One Mighty Mill. A new case study is up on the site as well diving deeper into a bunch of the work.
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#branding #branddesign #brandidentity #sticker #stickerdesign #logodesigner #logodesign #lynnmassachusetts #graphicdesign #massachusetts #boston #lynn

Sticker set for One Mighty Mill. A new case study is up on the site as well diving deeper into a bunch of the work.
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#branding #branddesign #brandidentity #sticker #stickerdesign #logodesigner #logodesign #lynnmassachusetts #graphicdesign #massachusetts #boston #lynn

Sweedies packaging design
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#packagingdesign #graphicdesigninspiration #creativepackaging #designstudio #brandidentity #printdesign #420 #designinspo #graphicdesigner #logodesigns

Sweedies packaging design
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#packagingdesign #graphicdesigninspiration #creativepackaging #designstudio #brandidentity #printdesign #420 #designinspo #graphicdesigner #logodesigns

Tri-Fold Brochure Design

#graphicdesign #brochuredesign #designstudio #printdesign #printdesigner #branddesign #layoutdesign

Tri-Fold Brochure Design

#graphicdesign #brochuredesign #designstudio #printdesign #printdesigner #branddesign #layoutdesign

Some older illustrative work.
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#graphicdesign #graphicdesigner #digitalartist #adobeillustrator #vectorillustration #illustrationart #illustrator #vectorart #illustration #retrodesign #graphicartist #adobe

Some older illustrative work.
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#graphicdesign #graphicdesigner #digitalartist #adobeillustrator #vectorillustration #illustrationart #illustrator #vectorart #illustration #retrodesign #graphicartist #adobe

Graphic inspired by Montreal's expo 67.
Reading the book by Bill Cotter on the expo. Would have loved to have been able to see it all in person. .
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#expo67 #graphicdesigns #graphicdesign #montreal #montreal67 #illustration #illustrator #designlovers #designstudio #canadalove #visitmontreal #billcotter #graphicdesigndaily #adobeillustrator

Graphic inspired by Montreal's expo 67.
Reading the book by Bill Cotter on the expo. Would have loved to have been able to see it all in person. .
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#expo67 #graphicdesigns #graphicdesign #montreal #montreal67 #illustration #illustrator #designlovers #designstudio #canadalove #visitmontreal #billcotter #graphicdesigndaily #adobeillustrator

Working on some new t-shirt designs for a client...

Working on some new t-shirt designs for a client...

Some more detail shots from the book cover design for Burn Boston Burn, soon to be released. Had a lot of fun with this, and the promotional site design. #burnbostonburn
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#bookcoverart #graphicdesign #printdesigner #printdesign #branding #designinspiration #graphicgang #graphicdesigners #designstudios #designfeed #brandingstudio #graphicdesigndaily #coverartwork #creativephotography

Some more detail shots from the book cover design for Burn Boston Burn, soon to be released. Had a lot of fun with this, and the promotional site design. #burnbostonburn
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#bookcoverart #graphicdesign #printdesigner #printdesign #branding #designinspiration #graphicgang #graphicdesigners #designstudios #designfeed #brandingstudio #graphicdesigndaily #coverartwork #creativephotography

Some recent color experiments for a new project.

Some recent color experiments for a new project.

Business card designs for Author, Wayne Miller who is releasing an upcoming book, #burnbostonburn
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Burnbostonburn.com

Business card designs for Author, Wayne Miller who is releasing an upcoming book, #burnbostonburn
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Burnbostonburn.com

Work in progress close-up of new bagel packaging for One Mighty Mill.

Work in progress close-up of new bagel packaging for One Mighty Mill.

Flour packaging concept for client, One Mighty Mill.

Client case study coming soon to site. One Mighty Mill is bringing back local food systems to help communities be healthy and thrive. Their wheat is grown in Maine and milled locally in Lynn, MA - bringing back wheat you can eat.

Follow them @onemightymill

Flour packaging concept for client, One Mighty Mill.

Client case study coming soon to site. One Mighty Mill is bringing back local food systems to help communities be healthy and thrive. Their wheat is grown in Maine and milled locally in Lynn, MA - bringing back wheat you can eat.

Follow them @onemightymill

New business cards for MCD.
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#thebrandingcollective #brandingdesign #brandingcollective #brandidentitydesign #logodesigner #logodesigns #brandingdesigner

New business cards for MCD.
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#thebrandingcollective #brandingdesign #brandingcollective #brandidentitydesign #logodesigner #logodesigns #brandingdesigner

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